October 21, 2007

Kimi hurries to world championship title with Schuberth helmet

After the GP in Sao Paulo, Kimi Räikkönen swaps winner's helmet for world championship crown

Under a tailor-made Schuberth helmet, Kimi Räikkönen maintained a cool head at the end and, with the grand prix win in a magnificent final in Brazil, decided the world championship for himself.

After two attempts in 2003 and 2005 that earned him second place behind Michael Schumacher, the world championship win has secured him an eternal place in the annals of Formula 1 history. An important contribution on Räikkönen's journey to the very top was afforded by the helmet tailor-made for him by German high-tech company Schuberth in which the flying Finn has put his trust since his switch to Ferrari before this season.
Four days after his 28th birthday, Formula 1 driver Kimi Räikkönen gave himself his biggest present with the world championship win in Brazil. It took seven years for the Finn to secure an eternal entry in F1 history with the 2007 world championship title. He has contested 122 grand prix in the course of his career, climbing onto the top step of the winners' podium 15 times. But the accession to the racing drivers' Mount Olympus was secured for him by the six wins he scored for Ferrari this year.

Since Kimi Räikkönen began his way to success in the red Ferrari bolide, he has hidden the poker face that has earned him the nickname "Iceman” under a tailor-made helmet of premium brand Schuberth. The head protector with its own colours and decals on a matt black basecoat is a high-tech product of reference quality from one of the world's leading manufacturers of Formula 1 and motorcycle helmets. At the beginning of the year, Kimi Räikkönen visited the in-house development centre of the Braunschweig and Magdeburg based company for a helmet-fitting for his first season at Ferrari. After successful tests in the wind tunnel, the flying Finn climbed into the cockpit of his red Maranello bolide with his unique headwear worth around 50,000 euros to swap his winning helmet for the world championship crown after an unequalled Formula 1 season.

The success was made perfect by the 4th place in the overall scoring of team colleague Felipe Massa, who similarly takes his "business trips” just with a Schuberth helmet. The drivers of the pedigree Italian marque therefore continue a tradition that former champion Michael Schumacher rung in many years before with a visit to Schuberth.

Other drivers who put their trust in Schuberth helmets: 

  • Nick Heidfeld, BMW Sauber F1
  • Ralf Schumacher, Panasonic Toyota Racing
  • Nico Rosberg, at&t Williams BMW


Kimi Räikkönen

Kimi Räikkönen